Google Updates

By keeping a track of the changes in the SERP’s in combination with your own rankings as well as feedback both in the SEO community and Google itself you can sometimes extrapolate what you need to do on your website to increase your website’s ranking.

How we monitor for Google Updates

Has the Google Penguin update been delayed again?

Google has recently confirmed that the latest Google Penguin Update is still very much work in progress and that there are no indications available as to when it would be rolled out. This is despite an earlier statement that they were targeting the first quarter of 2016 (end of March) roll out.

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Google Penguin 4: No Release Date Yet, but Getting Closer

We heard back at the beginning of December 2015 that the Google Penguin Real-time update was not going to take place before the end of the year. They now say that it will be delayed further until full testing of the new algorithm is complete.

Google SERP Volatility during December 2015 Explained

Over the last couple of weeks, there seems to be a fair amount of volatility in the SERP Trackers that require comment. It first started around the 16th December and continued until the 31st December. Despite the HTTPS update explaining some of the movement in the SERP Trackers, Google has also confirmed a continuation of the 19th November Update as a cause.

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