We have been paying close attention to the SERP trackers over the last few days, as increased volatility in the Search Results seems to be taking hold.
The SERP trackers showed a spike in volatility around the 13th - 16th April, with either change to the core algorithm or some kind of testing suspected.
GoDaddy has been ranked 95th in Fortune’s annual “100 Best Companies to Work For®” survey, published earlier this month.
MozCast showed a massive spike in volatility on the 28th March which indicates that a Google Update may be rolling out.
In a recent announcement, Google has confirmed that beginning in May 2016 they will increase the effect of the mobile-friendliness ranking signal.
Gary Illyes will no longer indicate when we may expect the latest Google Penguin Update as he has been wrong about its launch date several times already.
In a Google Hangout, John Mueller confirmed that he still has not heard anything about an announcement date for the next Penguin Update.
Google’s John Mueller said that once a Panda Algorithm refresh has finished rolling out, it automatically starts the process again.
As of the 24th February 2016, the new AMP pages have gone live and are now appearing in the SERPs. The roll out seems to be gradual.
Google said they did not want to clutter the search results with too many Rich Snippets, a day before a ~33% drop in the number of Review snippets showing.